“Imagine a version of Facebook that was able to fill your feed before you’d friended a single person. That’s TikTok.”
— John Herrman, New York Times Columnist
The target audience of digital media and broadcasting company Vice is those aged 18 to 35 and according to Vice, their readers love discovering “what’s new,”- the latest trends in Art, Music and Design, as well as in Technology.
My group began brainstorming, what’s something this age group would like to know more about? We realised that although 18 to 35-year-olds are ‘digital natives,’ a form of popular technology we lacked any knowledge of was the social media and video app ‘Tiktok.’ My group members had mostly heard of Tiktok through advertising and conversations with those around the ages of 10 to 14 who seemed too heavily frequent the app. If it had such a big user-base of adolescents, why were we not using it and what are the dangers associated with it?
Amelia's Blog 